Graphic Design Portfolio

This project showcases the graphic design work created for my apparel brand, which I launched nearly two years ago from a single idea and vision.

The concept behind this design was inspired by off-road culture and the intensity of the Baja 500 racing competition. I wanted the hat design to reflect speed, endurance, grit, and the raw energy of desert racing. From initial sketches to final production-ready artwork, I developed the visual identity to capture the spirit of adventure and competition. In addition to designing the product graphics, I manage the brand’s social media marketing, creating promotional visuals, campaign content, and digital storytelling that strengthens the brand presence and connects with the off-road community.